Humans are a social species and are ingrained with a need to belong, and its one of the reasons Trumps campaign is so powerful. Belonging is essential to humanity. We crave the others companionship, and form nearly infinite groups to soothe that craving.
Churches, national citizenship, sports teams, law enforcement organizations, the brother hood of arms, PTA, trade organizations, political parties, unions, civic organizations, political organizations, fan clubs, and rod and gun clubs name but a few.
The importance of our need to belong cant be overstated. Democrat Politicians are masters at using the same desires to belong to divide the country. They try to push each American into ever-smaller groups and to pit those groups against each other. White vs black, haves vs have-nots, LBGT vs non-LGBT, law enforcement vs oppressed, religious vs secular, majority vs minority, working vs unemployed, business owners vs employees, citizens vs immigrant, and the list goes on.
Instead of using groups to divide, Trump is harnessing that need in his quest to become President by uniting Americans. His campaigns slogan is Make America Great Again. So far, its gotten him past a Republican Primary field as large and talented as any in history. Why does it resonate?
First, any American who loves this country wants it to be great.
Second, most Americans recognize that the Democrat Party has been assaulting our country’s greatness for many years. Barack Obama just accelerated that assault, on both social and international levels.
Third, any US citizen who identifies as an American first feels that powerful unifying identity to belong to a group, other Americans.
Fourth, just like NFL football fans unify around their teams draft picks, new star players, and fresh coaches because they want their teams to win, Americans who love our country want it to win. Donald Trump hits that note in his message. You will get tired of winning once Im President because we will win at everything.
Americans love to win, and we love our Country. Trump does to.